Mitch Joel / Gerd Leonhard podcast on the Future of Marketing: SPOS #455 – Into The Future With Gerd Leonhard

I met Mitch Joel at a client conf in La Jolla, and am delighted to be a guest on his podcast show.

Download the Podcast here: Six Pixels Of Separation – The Mirum Podcast – Episode #455 – Host: Mitch Joel.

Welcome to episode #455 of Six Pixels Of Separation – The Mirum Podcast. I have always been skeptical of individuals who proclaim themselves to be futurists. I often joke that I am a presentist. How far into the future can these people see? How far do they really look? Are they ever right? Recently, I was presenting at a private corporate event outside of San Diego, and Gerd Leonhard(the well-known futurist), was speaking after me. With a pending flight home, I could do little more than small talk with Gerd, but agreed to have a discussion about how he helps companies prepare for the inevitable. He is the co-author of The Future of Music, and the author of The End of ControlMusic 2.0Friction is Fiction, and The Future of Content. Gerd if the CEO of The Futures Agency. Enjoy the conversation…

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