Category: Communications and PR

New video: the Future of Technology in a Digital Society (Systematic Forum Paris, June 2012)

This video below is one of my favorite presentations (if I may say so, myself); it just went live on my Youtube channel and on my video feed (use this one to download the whole thing or just subscribe to it on iTunes). This is the complete recording of ...

The web is shifting to MOBILE very quickly: mobilize or become irrelevant!

Some relevant stats collected from several sources:  1) EMarketer  2) The Economist  3) Discover Magazine  4) my own (and Cisco stat). Chew on this and then go mobile, first:)

New video: the future of Business and Communications (from Olavstoppen event in Stavanger May 3, 2012)

This is the complete video of my keynote at the Olavstoppen POL2012 event in Stavanger / Norway, on The Future of Business and Communications; May 3, 2012. You can download the PDF with the slides I used (low res version, creative commons licensed): Download Future of Business Olavstoppen Gerd ...

Brand Managers: read this: Likeonomics – How To Make Your Brand More Believable | Fast Company

This is a powerful new meme by Rohit Bhargava – be sure to read his book when it comes out. Likeonomics: How To Make Your Brand More Believable | Fast Company Likeonomics describes personal relationships, individual opinions, powerful storytelling, and social capital that help brands and their products or services become ...

New video: My Keynote on Broadband Futures (from the future with high-speed broadband conference in Auckland)

This nice video just went up on my Youtube channel: my entire keynote speech (67 minutes) from the Future with High Speed Broadband Conference in Auckland, New Zealand on February 23, 2012. Topics: Transformational Technologies and Creating new demand for ICT services – The Future of Broadband and ...

MUST WATCH: PressPausePlay Movie, related 9-minute excerpt of interview with me (future of music ++)!

I am delighted to be involved with PressPausePlay, a movie about digital creativity, funded and promoted by Ericsson, featuring people such as Hank Shocklee, Seth Godin, ZeFrank, Sean Parker, Larry Lessig and Mike Mesnick. And it's finally out and available! Here is what it's all about:  "The digital ...

Personal branding in the digital age: new video

This video is part of a new series of 5-7 minute videos I recorded here in Basel, Switzerland in July. This episode shows about how I use social networks and mobile-optimized platforms / apps to spread the word about what I do. I also provide a few examples of the ...

Short video: I program my media – it does not program me (switching from Push to Pull)

Broadcasting (TV, Radio) is switching from Push to Pull.  And so is advertising!  Let me know what you think:) Related articles Content Futures: short video by Futurist Gerd Leonhard (

New video: futurist conversations: Ross Dawson and Gerd Leonhard on the future of Twitter

Via Ross Dawson's blog.  GerdTube link. Some of the topics we discuss include: “Twitter News Network” or TNN (as used by Brian Solis, first, I believe) describes how Twitter is now a news distribution media, dramatically increasing the speed of news, with most news hitting Twitter within 40 seconds. TNN will be ...

New futurist conversation with Ross Dawson: Open vs Closed Systems (video)

Here is another episode from a series of videos I made with my friend and fellow futurist Ross Dawson, in Sydney, last month. Read his entire post here, and check out Ross's video channel here.  And be sure to visit GerdTube🙂 Via Ross's post: "Here are a few of the ...


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