The future of advertising will be… Good stuff via The Media Online
Trust will be everything. Social media and our real-time connections have prompted a new age of transparency and consciousness around
Posts Tagged ‘Advertising‘
Good piece on trappings of ‘Big Data’
Key point, below – love the term ‘spurious intimacy’ :) Is this the rebirth of TV? MediaTel: Newsline: All this
Sink or Swim: Digital Publishers Need to Be Bold | Wired.com (comments)
FT's Rob Grimshaw says (defending the FT's paywall): "Many news publishers are now facing up to the reality that online
Three Technologies that Will Change the Way We Shop | AdAge
Three Technologies that Will Change the Way We Shop | DigitalNext: A Blog on Emerging Media and Technology – Advertising
Short video: I program my media – it does not program me (switching from Push to Pull)
The big switch from Push to Pull: Futurist Gerd Leonhard 90 sec video
New video: 5 customer engagement trends by Gerd Leonhard (future of marketing)
Gerd Leonhard on the Future of Engagement, Marketing and Advertising (video)
The Future of Advertising: Interaction before Transaction (AdTech London)
Futurist Gerd Leonhard at AdTech London 2010, on the Future of Advertising
Egosystems become Ecosystems: the future of media, marketing and business (my presentation at DoLectures 2010)
Gerd Leonhard at DoLectures 2010
MusicNetwork Interview on the Music Business “The Future of the Future”
Gerd Leonhard on the Future of Music
The Future of Media: Presentation at Estacio de Sa / Telezoom event in Rio de Janeiro
Gerd Leonhard, Futurist and CEO of The Futures Agency, on The Future of Media, at the Telezom / Estacio de Sa event in Rio de Janeiro, June 26, 2010
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