The future of advertising will be… Good stuff via The Media Online
Trust will be everything. Social media and our real-time connections have prompted a new age of transparency and consciousness around
Posts Tagged ‘Media‘
What is native advertising?
Native advertising is defined as ad strategies that allow brands to promote their content into the endemic experience of a
Changes in the Content Industries (summary illustration)
Taken from my presentation at the INMA world conference 2011 in NY
Content Futures: short video by Futurist Gerd Leonhard
Just rediscovered this nicely produced video from 2010… still worth watching imho:) Produced by Freedom Lab in Amsterdam (see http://tinyurl.com/dxcxu8)
Short video interview from Future Media Days Norway: The Future of Media (via Betatales)
Video: Interview with Futurist Gerd Leonhard: The Future of Media
A quick summary: the future of media
The Future of Media, summary by Gerd Leonhard
The Future of News, Publishing and Media: Monetizing Content (Presentation at the INMA World Congress)
Futurist Gerd Leonhard’s presentation at the 2010 INMA World Congress: The Future of News
Immediate Media Futures: my preso at the Guardian CMS: data is the new oil; forcing to buy is like… forcing to love
Futurist Gerd Leonhard’s presentation from the 2010 Guardian Changing Media Summit
Meet me at the INMA World Congress in NY (April 27): Keynote on how to monetize content in the next 3 years
Gerd Leonhard announces Keynote at INMA 2010 World Congress
The Mobility Revolution and the Power of Social Media (presentation at the ACTE09 conference in Prague)
The mobile revolution and the power of social media, ACTE09 by Gerd Leonhard, Futurist
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