Tag: Sustainability

What if economic growth is no longer possible in the 21st century (good read via TheWeek.com)

This post is spot-on and brings up some key questions. Be sure to read the whole thing. What if economic growth is no longer possible in the 21st century? One possible scenario, with surprisingly good news for average Americans, is that constraints on growth will force political leaders to accept redistribution as ...

6 Ways To Make Brand Sustainability Resonate With Consumers | Co.Exist | ideas + impact

6 Ways To Make Brand Sustainability Resonate With Consumers | Co.Exist | ideas + impact.

The triple bottom line – key theme for the future of business

Just found this on Pinterest and it’s a very good illustration of where we are going in the next couple of years

Can Advertising Change the World – good example of tackling consumerism, via HBR

Can Advertising Change the World? – Julia Kirby – Our Editors – Harvard Business Review. This is what the British retailing giant Marks & Spencer is doing in its “shwopping” campaign. The term is a conflation of shopping and swapping, and the thing being pushed here is a suggestion: that, before ...

Yes, consumers are willing to pay more for sustainable products and services

Yes, consumers are willing to pay more for sustainable products and services – and this is only the beginning of a key trend, imho. via Gerd Leonhard, Green Futurist and Keynote Speaker, · Yes, consumers are willing to pay more for….

Two thirds (66%) of consumers around the world care about sustainability

Two thirds (66%) of consumers around the world say they prefer to buy products and services from companies that have implemented programs to give back to society. That preference extends to other matters, too: they prefer to work for these companies (62%), and invest in these companies (59%). A smaller ...

Blueprint for a Sustainable Brand: EuroRSCG Findings

Key findings from Euro RSCG Worldwide’s Consumer Conscience study, based on an online survey of 4,000 adults in Brazil, China, France, India, the United Kingdom, and the United States. via Blueprint for a Sustainable Brand « The New Consumer.

Pretty interesting collaboration between UPS and USPS: hyper-collaboration is here!

Pretty interesting video with the CEOs of UPS and US Postal Service – which are really fierce competitors – collaborating to save costs and energy, together. Made me think! via Gerd Leonhard, Green Futurist and Keynote Speaker, · (via USPS Sustainability Video: Blue and Brown….

From Ego to Eco: my big theme for the next 12 months (slideshow)

Some of you may have heard that I am working on a new book called "From Ego to Eco – why business as usual is killing us and what to do about it". You can see some of my early work on this powerful meme here and here; and below ...

New video: the future of business and the global shift to a networked society (HBR Poland Keynote)

This is the complete (approx 80 minutes) video of my keynote at the HBR Poland conference in Warszawa March 16 2012. The slides are sometimes a bit hard to see as the video zooms back and forth so if desired you can download the complete PDF (high-res, 26MB) with my ...

Top
MENU

Futurist Gerd Leonhard

X

Futurist Gerd's Personal Newsletter

×