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Category Communications & Marketing

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Good talk by Futures Agency member Antoni Lacinai: The Power of Analog Communication in an Ever More Digital World

Antoni is making some key points here - nicely done. As I like to say:...
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Microsoft Workers for good : towards a corporate spring, fuelled by #digitalethics ?

In a letter addressed to top executives, a group of Microsoft workers who...
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Meet Futurist Gerd Leonhard in London October 4: Keynote at BREAKOUT2017: Ethical codes for a digital age

I am delighted to be able to contribute to this unique event in London, on...
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The future of marketing: man and machine (my deck from FODM 2016 in London)

Here is my deck from today's FODM event in London Future of marketing man...
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Video and slides from my presentation at PING Helsinki: the future of content, technology and humanity (updated)

This was a fantastic event at a fantastic location (Langvik near Helsinki)...
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Great theme and video: labels are for cans not for people (coca cola ad campaign)

Didier Marlier, a good friend, leadership expert and fellow Futures Agency...
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My presentation at BMT 2015 in Biel Switzerland: the future of marketing (in GERMAN)

Event details Low res PDF:Zukunft des Marketing 2020 FuturistGerd BMT...
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PDF with my slides: presentation at Eyes & Ears 2015 in Cologne: Future of Media in a new Ecosystem

Here are more details on this event The future of media: paywill models,...
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The future of media, publishing, advertising: a conversation with Yuri van Geest and Gerd Leonhard (TFA presents #5)

This is the latest addition to 'The Futures Agency presents', featuring a...
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New opinion piece on CNN Money: “the disturbing consequences of ultra-connectivity” (Gerd Leonhard)

CNN Money just published a new opinion piece penned by me, and edited by...
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Nice video of a recent session for Sanoma NL: the Future of Media (what will happen to advertising?)

How do you keep the advertisers happy without selling out readers? – The...
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Here’s a short video with my key points on digital transformation (FINCO 2014)

https://youtu.be/plIZpIldPog This is a short summary version of my...
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Short video on ‘advertising of the past’ versus advertising in the future

This is a a short clip from my 2013 presentation at the Guardian...
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Here are the slides from my presentation at FINCO2014 Sonae in Lisbon: Digital Transformation

As promised... here they are: Finco Sonae Digital Transformation Lisbon...
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Here are the slides from my presentation at the eBay Enterprise Commerce Marketing launch event in London, today

Digital Transformation: the Future of Marketing / Advertising, Big Data,...
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